An ex-jeweler explains the cons of the jewelry game

They never say: 
"I'll give you 20% of what it's really worth."

"Here’s one of the tricks: a jeweler puts your bracelet on the scale and tells you your eighteen-karat gold is 75 percent gold, 25 percent valueless metal. (True.) So he takes the price of gold, converts it to grams—shows you how he is going from the ounce price to the gram price, which already has you slightly dizzy..."
Harper's Magazine: Insider Reveals How You Get Jacked When Selling Jewelry at The Consumerist>>

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